"Fiona is an experienced, skilled and well-connected communications expert who's been supporting us in expanding our presence in the UK market through various PR activities. She's incredibly results oriented/driven and adaptable, and has quickly built healthy working relationships across a range of stakeholders to proactively move our plans forward."
Andrés Alvarado, Regional Sales Director for North America & Europe, Morandé Wine Group
FAIRWAYS COMMUNICATIONS2022-12-19T19:13:10+00:00"Fiona is an experienced, skilled and well-connected communications expert who's been supporting us in expanding our presence in the UK market through various PR activities. She's incredibly results oriented/driven and adaptable, and has quickly built healthy working relationships across a range of stakeholders to proactively move our plans forward."Andrés Alvarado, Regional Sales Director for North America & Europe, Morandé Wine Group
https://fairwayscommunications.co.uk/testimonials/andres-alvarado-regional-sales-director-for-north-america-europe-at-morande-wine-group/"As a direct result of Fiona’s work, our brand was included in the Top 10 Most Innovative Spirit launches of 2021 (The Spirits Business), along with recommendations in the likes of The Independent, Red, The Robb Report, Shortlist, Liz Earle Wellbeing and Women's Running magazine. Her press coverage helped to secure awareness, and in turn drive positive consumer reviews for us. We would highly recommend working with Fiona as she has a really positive approach to work and delivers fantastic results."
Rebecca Harley, Marketing Manager, Endorphin Dealer Institute (Spirited Euphoria)
FAIRWAYS COMMUNICATIONS2022-01-27T17:00:07+00:00"As a direct result of Fiona’s work, our brand was included in the Top 10 Most Innovative Spirit launches of 2021 (The Spirits Business), along with recommendations in the likes of The Independent, Red, The Robb Report, Shortlist, Liz Earle Wellbeing and Women's Running magazine. Her press coverage helped to secure awareness, and in turn drive positive consumer reviews for us. We would highly recommend working with Fiona as she has a really positive approach to work and delivers fantastic results."Rebecca Harley, Marketing Manager, Endorphin Dealer Institute (Spirited Euphoria)
https://fairwayscommunications.co.uk/testimonials/1964/"Fiona is great to work with, a real professional and a freelancer focused on generating results. I have worked with her as both a colleague and a freelancer and I could not recommend her strongly enough. Her experience really matters in the world of PR and she is as happy doing the strategy side of things as she is the ground work."
Patrick Venning, Co-Founder, The Brixton Distillery Company
FAIRWAYS COMMUNICATIONS2019-10-24T12:57:26+01:00"Fiona is great to work with, a real professional and a freelancer focused on generating results. I have worked with her as both a colleague and a freelancer and I could not recommend her strongly enough. Her experience really matters in the world of PR and she is as happy doing the strategy side of things as she is the ground work."Patrick Venning, Co-Founder, The Brixton Distillery Company
https://fairwayscommunications.co.uk/testimonials/pat-venning-marketing-consultant-three-cents-artisanal-beverages-testimonial/"Fiona created our social media strategy and also supports us with PR, copywriting and ongoing social media support for our luxury garden room business. She's become an integral part of our team and we can't imagine not having her beside us, continuing to share our journey as a company. Throughout my career, I've worked with countless agencies offering PR, copywriting and social media services, and I'm constantly surprised by how easy Fiona makes everything for us."
Paul Ransom, Co-Founder, Into the Garden Room
FAIRWAYS COMMUNICATIONS2023-03-29T21:42:24+01:00"Fiona created our social media strategy and also supports us with PR, copywriting and ongoing social media support for our luxury garden room business. She's become an integral part of our team and we can't imagine not having her beside us, continuing to share our journey as a company. Throughout my career, I've worked with countless agencies offering PR, copywriting and social media services, and I'm constantly surprised by how easy Fiona makes everything for us."Paul Ransom, Co-Founder, Into the Garden Room
https://fairwayscommunications.co.uk/testimonials/paul-ransom-co-founder-into-the-garden-room/"Fiona is an excellent communications professional; accurate, committed, proactive and with a very successful approach to her clients. Since we have been working together, we have a clear and defined strategy to approach the UK market, which has undoubtedly been a great plus for our wines. I especially appreciate her willingness and adaptability, her focus on results and constantly monitoring progress - it's a real pleasure to work with her."
Tatiana Hirsch, Communications Manager, Morandé Wine Group
FAIRWAYS COMMUNICATIONS2022-12-19T19:20:03+00:00"Fiona is an excellent communications professional; accurate, committed, proactive and with a very successful approach to her clients. Since we have been working together, we have a clear and defined strategy to approach the UK market, which has undoubtedly been a great plus for our wines. I especially appreciate her willingness and adaptability, her focus on results and constantly monitoring progress - it's a real pleasure to work with her."Tatiana Hirsch, Communications Manager, Morandé Wine Group
https://fairwayscommunications.co.uk/testimonials/tatiana-hirsch-communications-manager-at-morande-wine-group/"Fiona came on board to help me with a short-term project, but we worked so well together that she ended up supporting for 12 months across a broad range of B2B and B2C tech clients, as well as events such as London Tech Week. We benefited from her ability and willingness to dial her senior experience up and down to whatever was required; everything from strategic planning and campaign ideas, through to day-to-day account management and media relations. She's great with clients, organised, reliable, honest and an asset to any PR agency looking for senior interim support."
Rick Hewett, Director, LondonMedia
FAIRWAYS COMMUNICATIONS2022-01-18T13:49:58+00:00"Fiona came on board to help me with a short-term project, but we worked so well together that she ended up supporting for 12 months across a broad range of B2B and B2C tech clients, as well as events such as London Tech Week. We benefited from her ability and willingness to dial her senior experience up and down to whatever was required; everything from strategic planning and campaign ideas, through to day-to-day account management and media relations. She's great with clients, organised, reliable, honest and an asset to any PR agency looking for senior interim support."Rick Hewett, Director, LondonMedia
https://fairwayscommunications.co.uk/testimonials/rick-hewett-director-londonmedia-pr-agency/"Fiona has been a great extension to our creative offering here at Mesh; she has developed beautiful content pieces for our client, doing extensive research and pulling it all together in long copy articles that tonally capture the voice of the brand. With a calendar of monthly content to deliver, Fiona is consistent with her approach and always willing to accommodate timings to meet any deadlines."
Matt Knowles, Creative Lead, Mesh Marketing
FAIRWAYS COMMUNICATIONS2022-12-19T18:39:16+00:00"Fiona has been a great extension to our creative offering here at Mesh; she has developed beautiful content pieces for our client, doing extensive research and pulling it all together in long copy articles that tonally capture the voice of the brand. With a calendar of monthly content to deliver, Fiona is consistent with her approach and always willing to accommodate timings to meet any deadlines."Matt Knowles, Creative Lead, Mesh Marketing
https://fairwayscommunications.co.uk/testimonials/matt-knowles-creative-lead-mesh-marketing/"Fiona has been an absolute pleasure to work with and has had a significant impact on the volume and quality of our thought leadership coverage. She really takes the time to understand our clients, their unique angles and the target media, which ultimately delivers us great results. She has been instrumental in plugging gaps in our team and the opportunities and coverage she has delivered has been regularly called out by clients as fantastic."
Ella Thompson, Senior Account Director, Whiteoaks International
FAIRWAYS COMMUNICATIONS2022-02-10T11:35:24+00:00"Fiona has been an absolute pleasure to work with and has had a significant impact on the volume and quality of our thought leadership coverage. She really takes the time to understand our clients, their unique angles and the target media, which ultimately delivers us great results. She has been instrumental in plugging gaps in our team and the opportunities and coverage she has delivered has been regularly called out by clients as fantastic."Ella Thompson, Senior Account Director, Whiteoaks International
https://fairwayscommunications.co.uk/testimonials/ella-thompson-senior-account-director-whiteoaks-international/"We have had a really positive experience working with Fiona. She’s exceptionally hard working and full of great creative ideas. Fiona is really well connected with journalists and editors, which has resulted in us securing many opportunities with our tier one trade and consumer publications."
Rebecca Harley, Marketing Manager, Edi (Spirited Euphoria)
FAIRWAYS COMMUNICATIONS2022-01-26T14:05:53+00:00"We have had a really positive experience working with Fiona. She’s exceptionally hard working and full of great creative ideas. Fiona is really well connected with journalists and editors, which has resulted in us securing many opportunities with our tier one trade and consumer publications."Rebecca Harley, Marketing Manager, Edi (Spirited Euphoria)
https://fairwayscommunications.co.uk/testimonials/1960/"Fiona can spot a good story and understands what the media is looking for. She crafts pitches and comments that not only get the attention of a journalist, but also meet the client's needs to tell their story in an interesting way. Fiona makes it look easy and achieved consistent, fantastic results ... she also helped us break into the US retail media with great success."
Holly Rees, Account Director (former), Whiteoaks International
FAIRWAYS COMMUNICATIONS2019-08-22T16:17:10+01:00"Fiona can spot a good story and understands what the media is looking for. She crafts pitches and comments that not only get the attention of a journalist, but also meet the client's needs to tell their story in an interesting way. Fiona makes it look easy and achieved consistent, fantastic results ... she also helped us break into the US retail media with great success."Holly Rees, Account Director (former), Whiteoaks International
https://fairwayscommunications.co.uk/testimonials/holly-rees-account-director-whiteoaks-international-testimonial/"Fiona gets a job done. It was a pleasure to work with her and I would be happy to do so again in the future."
Fiona Lynch, Head of Sales - Contact Centre, Sky Plc
FAIRWAYS COMMUNICATIONS2019-10-24T14:28:44+01:00"Fiona gets a job done. It was a pleasure to work with her and I would be happy to do so again in the future."Fiona Lynch, Head of Sales - Contact Centre, Sky Plc
https://fairwayscommunications.co.uk/testimonials/fiona-mcdonald-head-of-customer-services-sky-plc-testimonial/"I highly recommend working with Fiona. A strategic thinker who delivers projects with creativity and precision. Fiona is a leader, a fantastic team player and a motivator of teams."
Aurelie Kane, Communications & Corporate Affairs Director, Pernod Ricard UK
FAIRWAYS COMMUNICATIONS2019-10-30T22:39:09+00:00"I highly recommend working with Fiona. A strategic thinker who delivers projects with creativity and precision. Fiona is a leader, a fantastic team player and a motivator of teams."Aurelie Kane, Communications & Corporate Affairs Director, Pernod Ricard UK
https://fairwayscommunications.co.uk/testimonials/aurelie-kane-communications-corporate-affairs-director-pernod-ricard-uk-testimonial/"I'm a Master Brewer and was frequently sent out worldwide to media and public events to share a quality message about beer and brewing. Fiona was my rock who set up these interactions with extreme care and diligence. I value her more than words can describe - she is the best!"
George Reisch, Brewmaster (former), A-B InBev
FAIRWAYS COMMUNICATIONS2019-11-14T21:44:36+00:00"I'm a Master Brewer and was frequently sent out worldwide to media and public events to share a quality message about beer and brewing. Fiona was my rock who set up these interactions with extreme care and diligence. I value her more than words can describe - she is the best!"George Reisch, Brewmaster (former), A-B InBev
https://fairwayscommunications.co.uk/testimonials/george-reisch-former-brewmaster-anheuser-busch-testimonial/"Fiona has a real flair for PR and an exceptional eye for detail, complemented by her creative approach and fantastic relationships with the trade press."
Mark Makin, Head of New Ventures, Pernod Ricard UK
FAIRWAYS COMMUNICATIONS2019-10-28T21:13:03+00:00"Fiona has a real flair for PR and an exceptional eye for detail, complemented by her creative approach and fantastic relationships with the trade press."Mark Makin, Head of New Ventures, Pernod Ricard UK
https://fairwayscommunications.co.uk/testimonials/mark-makin-head-of-new-ventures-pernod-ricard-testimonial/"Fiona is a fantastic combination of strategic thinker and effective tactician. She is creative, a team player, a hard worker, and knows how to get results. She is a huge asset to any team and she is one of my favourites."
Steve Richardson, Vice President (former), Kupper Parker Communications
FAIRWAYS COMMUNICATIONS2019-10-24T13:36:42+01:00"Fiona is a fantastic combination of strategic thinker and effective tactician. She is creative, a team player, a hard worker, and knows how to get results. She is a huge asset to any team and she is one of my favourites."Steve Richardson, Vice President (former), Kupper Parker Communications
https://fairwayscommunications.co.uk/testimonials/steve-richardson-vp-marketing-enterprise-bank-and-trust-testimonial/"I was particularly impressed with Fiona's detailed knowledge of how the media works and her strong relationships with journalists. Fiona goes above and beyond securing opportunities, her ability to consult on a pitch strategy is second to none."
Holly Rees, Account Director (former), Whiteoaks International
FAIRWAYS COMMUNICATIONS2018-02-18T10:06:43+00:00"I was particularly impressed with Fiona's detailed knowledge of how the media works and her strong relationships with journalists. Fiona goes above and beyond securing opportunities, her ability to consult on a pitch strategy is second to none."Holly Rees, Account Director (former), Whiteoaks International
https://fairwayscommunications.co.uk/testimonials/holly-rees-account-director-whiteoaks-international-testimonial-2/"Fiona is a talented communicator, with exceptional attention to detail, customer relations skills, and ability to focus and deliver on strategic goals. Even more important, Fiona's energetic and charming personality made her a joy to work with. She's calm under pressure and exhibits an innate drive to deliver results on every project."
Brian Eaton, Senior Communications Manager (former), A-B InBev
FAIRWAYS COMMUNICATIONS2019-10-28T21:22:38+00:00"Fiona is a talented communicator, with exceptional attention to detail, customer relations skills, and ability to focus and deliver on strategic goals. Even more important, Fiona's energetic and charming personality made her a joy to work with. She's calm under pressure and exhibits an innate drive to deliver results on every project."Brian Eaton, Senior Communications Manager (former), A-B InBev
https://fairwayscommunications.co.uk/testimonials/brian-eaton-global-sponsorships-director-testimonial/"Fiona is an extremely skilled Communications expert and someone you really want on your team. She has an outstanding eye for detail and is very results driven, demonstrating strategic vision and creative flair. She can easily manage agencies as well as an immediate team around her and her diplomacy means she is very good at stakeholder management. Highly recommended."
Sarah Shilling, Interim Head of Communications (former), Pernod Ricard UK
FAIRWAYS COMMUNICATIONS2019-10-24T14:38:26+01:00"Fiona is an extremely skilled Communications expert and someone you really want on your team. She has an outstanding eye for detail and is very results driven, demonstrating strategic vision and creative flair. She can easily manage agencies as well as an immediate team around her and her diplomacy means she is very good at stakeholder management. Highly recommended."Sarah Shilling, Interim Head of Communications (former), Pernod Ricard UK
https://fairwayscommunications.co.uk/testimonials/sarah-shilling-chief-marketing-officer-unlimited-group-testimonial/"Fiona's endless energy, amazing focus and red-hot ideas have given our social media a fantastic boost, getting our Facebook page up-and-running and reaching out to other small businesses with her brilliant #StartUpsUnited campaign. All way beyond what we could have expected."
Penny Badowska, Designer & Co-Owner, Flat White Websites
FAIRWAYS COMMUNICATIONS2018-02-18T10:05:55+00:00"Fiona's endless energy, amazing focus and red-hot ideas have given our social media a fantastic boost, getting our Facebook page up-and-running and reaching out to other small businesses with her brilliant #StartUpsUnited campaign. All way beyond what we could have expected."Penny Badowska, Designer & Co-Owner, Flat White Websites
https://fairwayscommunications.co.uk/testimonials/penny-badowska-flat-white-websites-testimonial/"We have worked with Fiona for the last seven months on a social media campaign she designed and ran for our business and she has been professional, thoughtful, organised and efficient. Equally importantly, she has been patient and calm and has managed to maintain a healthy sense of humour. We would not hesitate to recommend her."
Fred Badowski, CEO, Flat White Websites
FAIRWAYS COMMUNICATIONS2018-05-17T09:38:19+01:00"We have worked with Fiona for the last seven months on a social media campaign she designed and ran for our business and she has been professional, thoughtful, organised and efficient. Equally importantly, she has been patient and calm and has managed to maintain a healthy sense of humour. We would not hesitate to recommend her."Fred Badowski, CEO, Flat White Websites
https://fairwayscommunications.co.uk/testimonials/fred-badowski-flat-white-websites-testimonial/00FAIRWAYS COMMUNICATIONS
Are you looking for senior freelance PR, social media or internal communications support you can rely on to deliver results?
It can be a minefield choosing the right freelancer to provide high-quality, seamless and hassle-free support when you’re under pressure to deliver results, often at short notice. I know – I’ve been there myself as a client.
I’m Fiona Taylerson and since turning my hand to freelancing in 2016 I’ve proven a strong fit for PR agencies looking for interim support, as well as companies looking to boost their in-house communications team.
My clients consistently come back to me when they need help (and recommend me to others) and I’m regularly approached by previous employers and colleagues, which are the best endorsements in my book.
If you need high-quality support you can rely on when you’re spinning a million plates, let’s chat through how I can help. You can see my experience here, or scroll down to learn more.
What can you expect from me?
When you’re up against it trying to deliver, you need a freelancer you can trust. This means someone who ‘gets’ brands, has great ideas, knows how to bring them to life, can get up-to-speed quickly and navigate teams and personalities in the right way to make it happen.
This is where I can help. I’ve worked my way up through agency and in-house roles to Head of Communications responsible for a team of eight. I can build relationships at all levels, know what clients need and equally how to get the best results from agencies. I’ve seen and managed all types of scenarios with the media, have a track record of building trust and respect with journalists and I’m calm under pressure.
I’ve been the client, so I know what works and what doesn’t work when you’re relying on a freelancer. You need me to drive great results, make your life easier, run with minimal involvement and have confidence that I’ll manage up when I need to.
If you need me to focus on high-level strategy and planning, no problem. Equally, I’m just as happy rolling up my sleeves and getting stuck into day-to-day tasks to deliver what you need.
See my about page to learn more and check out the services I provide here.