I offer expertise across PR (B2B, B2C and corporate), social media and internal communications.

I provide either hands-on support, or general counsel. If you need me to focus on high-level strategy, no problem. Equally, I’m just as happy rolling up my sleeves and getting stuck into day-to-day tasks to deliver what you need.

Public Relations (PR)

If you’re a PR agency looking for interim support to drive great results for clients, or a company looking to establish or boost your in-house communications resource, I can assist with:

  • PR strategy, planning and implementation
  • PR campaign development – strategy and implementation
  • Issues/crisis management
  • Crafting key messages
  • Copywriting – press releases, thought-leadership articles, pitches and promotional materials
  • Media relations
  • Media training
  • Media event organisation, management and hosting
  • Planning and running lifestyle photography photo shoots
  • General team management to deliver high-impact results

Social Media

I’m a Digital Mum graduate (Advanced Diploma in Strategic Social Media Marketing) and my combination of senior experience, mixed with strong communications skills and a strategic approach has proven to produce strong social media campaign results.

I understand each of the platforms’ own unique culture and how they offer and expect something different. I know how to stay on top of lightening-speed changes, what makes for a great campaign hook and how to develop the right strategic groundwork to design an effective campaign with content that will resonate. I will help to identify the right objective for a campaign and how to measure it. Specifically, I can assist with:

  • Social media strategy, planning and implementation
  • Social media campaign development – strategy and implementation
  • Day-to-day channel management
  • Social media channel audits
  • Training workshops

Internal Communications

I offer a mix of hands-on experience, underpinned by theory, to provide a highly strategic approach. I launched an internal communications campaign at a major organisation resulting in 98% key message takeout, 84% key message recall and 93% of employees reporting a change of ethos in the business. I also hold a CIPR Internal Communications Diploma, so offer a strong strategic underpinning to assist with:

  • Internal communications strategy, planning and implementation
  • Internal communications campaign development – strategy and implementation
  • Copywriting – newsletters, announcements, intranet content and Q&As
  • Crafting effective key messaging
  • Designing and managing employee events